The College of Education for Women at the University of Basrah organized a panel discussion on traditional and electronic marketing.
The panel discussion, presented by the instructor, Wael Qassem, aims to highlight the most important advantages of e-marketing compared to traditional marketing and the types of e-marketing means and their importance.
The panel discussion showed the advantages and disadvantages of e-marketing and traditional marketing, as e-marketing is less expensive and easier to reach to huge and unlimited numbers of people in different regions of the world, while traditional marketing requires exorbitant amounts and hard effort to reach the consumer and through which it is difficult to deliver the advertisement to a particular group.
