University of Basrah Organizes a Seminar on the Impact of Electronic Banking Services on Profitability
The College of Administration and Economics at the University of Basrah organized a seminar titled “The Impact of Electronic Banking Services on the Profitability of the Banking Sector in Iraq for the Period (2015–2024).”
The seminar, presented by Dr. Ahmed Jabir Salem and researcher Naba Sami Abdul Aal, aimed to highlight the importance of electronic banking services in enhancing financial performance and improving profitability indicators amid the digital transformation of the banking sector.
The discussion covered an analysis of online banking, mobile banking, ATMs, and point-of-sale (POS) systems for electronic payments via cards, as well as measuring their impact on profitability indicators such as Return on Assets (ROA) — which measures how effectively assets are used to generate profits — and Return on Equity (ROE), which reflects the profitability of shareholders’ funds.
Department of Media and Governmental Communication